March 28 2023
Positive results for the Coaticook Dairy campaign
Partnerships
The CHUS Foundation is proud of the result obtained by the campaign, which was at least original, carried out by Laiterie de Coaticook.
From left to right: Roxanne Provencher, marketing and communications director Laiterie de Coaticook, Myriame Provencher, director of human resources Laiterie de Coaticook, Judithe Provencher, director of production and quality Laiterie de Coaticook and Martin Clermont, director general of the Fondation du CHUS
The sale of boxer shorts, in the colors of Neapolitan ice cream, held in December and January last year raised $46,000 to the CHUS Foundation. A portion of this amount, $6,000, will be directed to pediatric research.
“It is really important for our company to contribute to health and the improvement of care in our region. We are very happy to have had the support of the Estrie community and even other regions for the sale of our three-color boxer shorts. Launching this product, knowing that it would have a concrete impact, motivated our team doubly.”
to explain Ms. Roxanne Provencher, marketing and communications director at Laiterie de Coaticook.
“It is reassuring to be able to count on local businesses that help us achieve our goals and fulfill our mission. La Laiterie de Coaticook is a perfect example of this and I want to thank its entire team for this initiative! ”
adds Martin Clermont, CEO of the CHUS Foundation.
Boxers still available
People interested in supporting the cause by purchasing a pair of “Neapolitan boxers” can still do so directly at the offices of the Fondation du CHUS, at 530, 10E Avenue Sud in Sherbrooke or even at the Foundation's store at the Fleurimont Hospital. It's a great Easter opportunity!
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Papillon Company
For its commitment to the Fondation du CHUS, La Laiterie de Coaticook is officially recognized as a Papillon Company.
Thank you for giving for health!
Your involvement makes all the difference in achieving and pursuing the mission of the CHUS Foundation.
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